Dark Lavender (#734F96)

HEX, RGB, HSL, CMYK values + mood/style/use-case color tags. Use this page to keep your colors consistent across web and print.

Preview

Sample Text
This is how text may look on this color.
Best text color: #FFFFFF
Contrast vs white: 6.39:1 — vs black: 3.29:1

Color values

  • HEX #734F96
  • RGB rgb(115, 79, 150)
  • HSL hsl(270, 47%, 58%)
  • CMYK cmyk( 23.33, 47.33, 0, 41.18 )
  • Websafe #666699

Tags

Tip: tags are heuristic suggestions (helpful for browsing and inspiration).

Color Harmonies

Colors that pair well with #734F96 based on color theory relationships.

Complementary

The color directly opposite on the color wheel — creates maximum contrast and vibrance.

Dark Lavender
#734F96 Base
#72964F
Analogous

Colors adjacent on the wheel — naturally harmonious and pleasing to the eye.

Dark Lavender
#734F96 Base
#4F4F96
#964F96
Triadic

Three colors equally spaced 120° apart — bold, balanced, and visually rich.

Dark Lavender
#734F96 Base
#96734F
#4F9673
Split-Complementary

Two colors flanking the complement — high contrast with less tension than full complementary.

Dark Lavender
#734F96 Base
#96964F
#4F964F
Tetradic (Square)

Four colors at 90° intervals — rich variety, best when one color dominates.

Dark Lavender
#734F96 Base
#964F4F
#72964F
#4F9696
Monochromatic

Shades and tints of the same hue — cohesive, elegant, and easy to work with.

Dark Lavender
#734F96 Base
#261A32
#4D3564
#5F417B
#8762AC
#9979B8
#BFABD3
Shades & Tints

Darker shades and lighter tints of Dark Lavender, generated by adjusting lightness while keeping the same hue and saturation.

Shades (darker)

#0D0911
#21172B
#362546
#4A3361
#5F417B
Dark Lavender #734F96 Base
#8D68B0
#A68AC1
#BFABD3
#D9CDE5
#F2EEF6
CSS & SCSS Snippets

Ready-to-use code snippets for #734F96. Click the copy button to copy any snippet to your clipboard.

CSS Properties
/* Background */
.element {
    background-color: #734F96;
}

/* Text */
.element {
    color: #734F96;
}

/* Border */
.element {
    border: 1px solid #734F96;
}
CSS Gradient
/* Linear gradient to complementary */
.element {
    background: linear-gradient(
        to right,
        #734F96,
        #95C864
    );
}

/* Radial gradient */
.element {
    background: radial-gradient(
        circle,
        #734F96,
        #95C864
    );
}
SCSS Variable
// SCSS variable
$dark-lavender: #734F96;

// With RGB channels (useful for rgba() usage)
$dark-lavender-r: 115;
$dark-lavender-g: 79;
$dark-lavender-b: 150;

// Usage
.element {
    background-color: $dark-lavender;
    color: rgba($dark-lavender-r, $dark-lavender-g, $dark-lavender-b, 0.8);
}
Color Blindness Simulation

How Dark Lavender appears to people with different types of color vision deficiency.

Normal Vision #734F96 How the color appears with full color vision.
Deuteranopia #5B5B96 Deuteranopia affects ~8% of males. Green cones are absent, making it difficult to distinguish red from green. The most common form of color blindness.
Protanopia #545496 Protanopia affects ~1% of males. Red cones are absent, causing reds to appear dark and indistinguishable from greens and browns.
Tritanopia #695C5C Tritanopia is rare (~0.003%). Blue cones are absent, making blue and yellow difficult to distinguish. Blues may appear green, yellows appear pink.
Achromatopsia #5F5F5F Achromatopsia is complete color blindness. The world is seen entirely in shades of grey. Affects ~1 in 30,000 people.
Similar Named Colors

The closest named colors to Dark Lavender ranked by perceptual difference (Delta-E 2000 — lower = more similar).

Dark Lavender #734F96 Base
Royal Purple #7851A9 ΔE 3.67
Cyber Grape #58427C ΔE 7.03
Purple Heart #69359C ΔE 7.81
Rebecca Purple #663399 ΔE 8.31

How to use this color

  1. Copy HEX for CSS and design tools, or RGB/HSL for UI adjustments.
  2. Use CMYK when preparing print assets (posters, packaging, brochures).
  3. Check contrast before using it for text or important UI elements.